AngloINFO Franchise Overview

About AngloINFO

AngloINFO is the world's largest network of websites for English-speakers living abroad. It operates in many regions within countries around the world providing vital support and information to the local international communities. Its local websites provide detailed day-to-day support to people living in a particular region while its national websites are specifically geared to addressing the needs of those who are in the process of moving, or looking to move. AngloINFO is for anyone who speaks English - whether as a first language or not - who needs information or support on living in, moving to, or moving back to, a country or region which they are not totally familiar with. Focus and attention to its core brand values - clarity, reliability and relevance - has made it an essential tool for millions of expats worldwide. AngloINFO users come from all nationalities and walks of life - from people on expat job contracts to their partners and children, from students to retirees, from second-home owners to permanent emigrants - their websites are carefully designed and managed to support them all. AngloINFO currently operates 74 independent regional websites and 34 national ones and continues to expand worldwide. It is the world leader in this market and serves over 20 million pageviews every month to an estimated 3.5 million users.

Franchise History

The AngloINFO business model was originally conceived in late 1999 by founders Mike Hardaker and Wendy Wilson, at that time resident in Cape Town, South Africa. During the early months of 2000 the original plans (both commercial and technical) were developed, the initial programming occupied the next few months, and the first editorial content was prepared, with the first site going 'live' on the French Riviera on 1 September 2000. In the early years, the focus was on developing the product and know-how, and building the AngloINFO brand. Active selling of advertising products on AngloINFO Riviera began in earnest toward the end of 2003. In September 2004 the founders closed an investment round and introduced experienced international management in order to begin to expand the footprint of the business. There were six new sites launched in 2005, including the first outside France, AngloINFO Cyprus. By December 2010 AngloINFO had launched 74 local websites in 34 different countries, covering locations as diverse as San Paulo and Singapore, Lisbon and Luxembourg, Brittany and London and serving over 20 million million page views every month.

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