Signs Now Development Website Recognized at 12th Annual Franchise Leadership & Development Conference
October 12, 2010 // Franchising.com // SARASOTA, Fla. — Signs Now was among top award winners for "Best Recruitment Websites," earning second place at the STAR Awards during the 12th Annual Franchise Leadership & Development Conference held Sept. 23 in Atlanta. Signs Now is a member of Allegra Network LLC, one of the world's largest marketing, print, graphic communications and signs franchises in the world. The Signs Now site (www.signsnowfranchise.com) was launched in May.
The franchise network's Allegra Marketing· Print· Mail development site (www.allegrafranchise.com) was also recognized, earning third place.
All of the website entries were graded anonymously with a mystery shopping appraisal of approximately 150 competing sites. The judging criteria included overall appeal; ease of navigation; content delivery and process; response time to inquiries; conversion rate and other key metrics.
"We were thrilled to receive recognition for our online development marketing efforts," Allegra Network Vice President of Franchise Development Phil LeBlanc said. "When we launched the sites, we wanted site visitors to see what was different about Signs Now and Allegra Marketing · Print · Mail. These awards give us validation that our sites do stand out against our competitors."
Both the STAR Awards and the Franchise Leadership & Development Conference are produced by Franchise Update Media Group. This year's event attracted approximately 350 attendees representing approximately 150 top franchise companies and supplier partners.
The Signs Now and Allegra Marketing · Print · Mail development websites were designed to introduce entrepreneurs to their marketing print, graphic communications and signage franchise opportunities. Key features include step-by-step presentations of the companies' proven business models; free, downloadable franchise kits with frequently-asked questions; testimonials from current franchise members; details of franchise training and operational support; and a comprehensive look at the benefits of having the backing of a recognized brand with a proven track record.
About Signs Now, a division of Allegra Network LLC
As a leader and top innovator in the sign and graphics industry, Signs Now truly stands out in a crowded world. Signs Now has nearly 200 franchise locations across the United States, Canada and the United Kingdom. Founded in 1983, the Signs Now service base includes solutions and digital imaging for outdoor and indoor signage, exhibit and vehicle graphics, magnetic signs, banners, window graphics, ADA signage, dimensional letters, directional systems and other visual communications tools to businesses worldwide. For more information on Signs Now, call (800) 356-3373 or visit their website at www.signsnow.com.
About Allegra Network
Allegra Network LLC is one of world's largest marketing, print and graphic communications franchises linking nearly 550 locations across North America. The company ranks in the top 200 among all franchise companies in the world and is considered a leader in franchise training, technology implementation and system profitability. Allegra Network was founded in 1976 and today supports three primary brands under its print division – Allegra, American Speedy Printing and Insty-Prints, and the Signs Now brand under its sign division. The company is privately owned by an investor group including Michael Marcantonio, former vice president of Domino's Pizza and Thomas S. Monaghan, the founder and former CEO of Domino's Pizza and founder of Ave Maria University. For more information on Allegra Network, please call (800) 726-9050 or visit www.allegranetwork.com.
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