Aqua-Tots Signs Franchise Agreement to Bring High-Quality Swim Lessons to Children in Baja California
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Aqua-Tots Signs Franchise Agreement to Bring High-Quality Swim Lessons to Children in Baja California

World’s largest swim school franchise executes area development agreement to open first Tijuana facility in fall 2022

October 07, 2021 // // TIJUANA, Mexico - Aqua-Tots Swim Schools is preparing to teach children in Baja California the skills they need to become safe and confident swimmers for life!

Aqua-Tots CEO Craig Wright announced today that the world’s largest swim school franchise signed an area development agreement with Franchisees Arath Herrera and Adriana Luna to introduce its year-round, indoor swim instruction to families in Tijuana, Mexico. When the new facility opens in fall 2022, it will join Aqua-Tots’ Mexico location in Victoria.

“We’re proud to welcome Arath and Adriana to the Aqua-Tots franchise family as they help us bring our growing brand to another part of the world,” Wright said. “We’re excited to continue expanding throughout Mexico, and we feel certain they’ll be integral partners as we build children’s confidence in the water through Aqua-Tots’ proven swim program.”

A seasoned business operator, Herrera owns a successful trucking company in San Diego and plans to apply his entrepreneurial experience to his and Luna’s next venture with Aqua-Tots. The couple currently lives in Tijuana with their 3-year-old son.

“We’re thrilled to bring quality swim lessons to a market in need of Aqua-Tots’ life-saving services,” Herrera said. “Our son loves to swim, and we hope to inspire a passion for swimming with more children in Tijuana. With an extensive curriculum for children of varying ages and abilities, Aqua-Tots is undoubtedly going to make a difference in our community as we provide a lifetime of safe water adventures to families.”

The Aqua-Tots swim journey is comprised of eight levels of comprehensive curriculum that is tried, true and trusted all over the world. Each level is designed to build upon the next, taking children on a journey toward becoming a safe and confident swimmer for life. Children can participate in small class sizes ranging from group to private lessons to help ensure a safe environment to learn to swim.

SOURCE Aqua-Tots Swim Schools



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