Build-A-Bear Workshop® Opens New Location At Football Hall Of Fame Village
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Build-A-Bear Workshop® Opens New Location At Football Hall Of Fame Village

Build-A-Bear® brings fun for the whole family at Fan Engagement Zone

ST. LOUIS, Sept. 16, 2022 // PRNewswire // -- Build-A-Bear Workshop announces it has officially opened a new store at the Fan Engagement Zone at The Hall of Fame Village, located at 2101 Hall of Fame Way in Canton, Ohio, north of the Pro Football Hall of Fame. This Workshop offers the signature Build-A-Bear Make-Your-Own experience, including the iconic Heart Ceremony, with an assortment of furry friends, accessories, and products that appeal to kids, teens and adults alike.

This Build-A-Bear Workshop will feature football inspired graphics throughout the store as well as fun football themed photo opportunities. The store will offer an expansive selection of professional and college football merchandise for a wide assortment of plush bears.

"We're so excited to bring the fun of Build-A-Bear and be part of this incredible sports and entertainment destination centered around the love of football," said Chris Hurt, Chief Operations and Experience Officer. "For the past 25 years, the Build-A-Bear experience has had the power to add a little more heart to life in a unique way, and we are so excited to provide a full fan experience at this location."

"Sports entertainment extends well beyond the playing field and we're proud to bring one of the most iconic interactive brands in Build-A-Bear to our campus along with a unique sports twist to its beloved family-centric workshop experience," said Mike Levy, HOFV president of operations.

The Fan Engagement Zone at the Hall of Fame Village is a sports and entertainment-themed, Promenade, offering rooftop views of Tom Benson Hall of Fame Stadium, which will be an active hub for fans to go before, during and after events to have fun, dine, and socialize.

At Build-A-Bear Workshop, kids - and kids at heart - engage in a hands-on entertaining process to create their very own, personalized furry friends. The experience begins by choosing from a wide array of plush animals and then stuffing them with love with the assistance of a BEAR BUILDER® associate including participating in Build-A-Bear's iconic Heart Ceremony. A wide range of clothing and accessories allows each new friend to be customized and unique. The process completes when Guests fill out a birth certificate and then take the new furry friend home in a signature Cub Condo™ carrying case. The personal nature of the interactive experience often fosters a lasting and emotional brand connection.

SOURCE Build-A-Bear



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