The Habit Burger Grill Brings Their Love of Craft and Signature Flavor to East Brunswick with 15th New Restaurant Opening in New Jersey
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The Habit Burger Grill Brings Their Love of Craft and Signature Flavor to East Brunswick with 15th New Restaurant Opening in New Jersey

The Habit Burger Grills Opens January 11, 2023

January 04, 2023 // Franchising.com // IRVINE, Calif. - The Habit Burger Grill, the California-based restaurant company renowned for its award-winning Charburgers grilled over an open flame, signature sandwiches, fresh salads, and more, announces today their grand-opening in East Brunswick, N.J. Making this their 15th location in New Jersey, the newest restaurant is located at 751 NJSH Rte 18 Township of E. Brunswick, NJ 08816. Its famous “Habit Hospitality” will be served up to the public, starting Wednesday, January 11, 2023.

In honor of the grand-opening, The Habit Burger Grill will host an exclusive pre-opening VIP event for their CharClub and mobile app members. Guests can receive an invite to this exclusive sneak peek by signing up at https://www.habitburger.com/eastbrunswick/.

VIP Event Details:

  • Free Charburger Day (Thursday, January 5): The first 200 guests at 11:30 a.m. and 5 p.m. will receive a free freshly-made Charburger, fries and drink. Must be a CharClub member and present VIP invitation.
  • Free Habit Day (Saturday, January 7): The first 200 guests at 11:30 a.m. and 5 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
  • Free Habit Day (Sunday, January 8): The first 200 guests at 11:30 a.m. and 5 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
  • Free Habit Day (Tuesday, January 10): The first 200 guests at 11:30 a.m. and 5 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.

“We have a long history with the state of New Jersey, and we’re so proud to say we’ve added East Brunswick as our latest restaurant to open in the Garden State,” said Douglas Branigan, Chief Development Officer at The Habit Burger Grill. "We can’t wait to feed the folks of East Brunswick, and show them our care and love of craft in every single item we prepare.”

The East Brunswick restaurant will offer dine-in, takeout and drive-thru; curbside pick-up and delivery will be available via The Habit Mobile App and online at order.habitburger.com. Guests also have additional convenient ordering options including state-of-the-art indoor self-serve kiosks and delivery through DoorDash, Postmates and Uber Eats.

The Habit Burger Grill was named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” With its cooked-to-order mantra, The Habit Burger Grill’s open flame sears a distinctive smoky flavor into their famous Charburgers, fresh marinated chicken, sushi-grade ahi tuna and tenderloin steak. Guests at The Habit Burger Grill can always count on freshly-made, handcrafted quality served up with genuine hospitality.

This Habit Burger Grill will be open from 10:30 a.m. - 10:00 p.m. Monday - Sunday.

Connect with The Habit Burger Grill on social media at facebook.com/habitburgergrill, instagram.com/habitburgergrill, twitter.com/habitburger, tiktok.com/@habitburgergrill, and youtube.com/habittube.

About The Habit Restaurants, Inc.

Born in Santa Barbara, California in 1969, The Habit Burger Grill is a burger-centric, fast-casual restaurant concept that specializes in preparing fresh, cooked-to-order chargrilled burgers and handcrafted sandwiches featuring grilled tenderloin steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh handcrafted salads and an appealing selection of sides and shakes. The Habit Burger Grill was named the "best tasting burger in America" in July 2014 in a comprehensive survey conducted by one of America's leading consumer magazines, named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” and featured in Newsweek’s “America’s Favorite Restaurant Chains 2022.” The Habit Burger Grill has since grown to over 330 restaurants in 14 states throughout Arizona, California, Florida, Idaho, Maryland, Massachusetts, Nevada, New Jersey, North Carolina, Pennsylvania, South Carolina, Utah, Virginia and Washington as well as 11 international locations, five in China and six in Cambodia. More information is available at www.habitburger.com.

SOURCE The Habit Burger Grill

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