3 Traits of Successful Franchise Owners
Here’s what it takes to join our stand-out Southern Steer Butcher Shop Franchise
Traditional butcher shops used to be a daily part of American life; a must-stop shop for people to find top-quality meats, talk to their local butcher and even see their neighbors. Then came the large chain grocery stores and big box retailers carrying meat products—making these specialty stores fond memories of the past.
Today, we live in a foodie nation. Health-conscious Americans want to know exactly where their meat comes from, how it's raised, and the best ways to cook up a meal. As a result, the neighborhood butcher shop is making a comeback for the ages –and Southern Steer Butcher Shop is putting the franchise concept on the nationwide map.
Founded in 2013, Southern Steer Butcher is everything you always loved in your neighborhood butcher shop—and beyond: fresh, high-quality, sustainably sourced meats, complementary side dishes, and gourmet groceries, all backed up by friendly, knowledgeable customer service. It's a recipe for success that has resulted in soaring sales for the Florida-based full-service butcher brand primed to expand to meet skyrocketing demand.
The numbers don't lie – consumers love meat. Statista projects the global meat sector, with an estimated value of $897 billion in 2021, will grow to an astonishing $1354 billion by 2027—led by the U.S., the world's leading producer of beef and veal.
You Don't Have to Be a Butcher
Southern Steer is looking for excited and energetic entrepreneurs with a passion for food and a love for their community. There's no butcher experience required to succeed with Southern Steer. Corporate employees seeking a new challenge and better work-life balance, veterans, and franchise owners aiming to diversify their existing portfolios can all find an unmatched home with Southern Steer. We strive to expand with franchisees who possess the following three qualities:
Southern Steer is looking for people who want to realize their dreams of small business ownership while helping a brand take an industry by storm.
Existing franchisees love that their business can be run "hands-on" or by hiring the right manager and staff to allow the owner to work on, but not in the business.
Along with being a self-starter, Southern Steer franchise owners should be staunch advocates for the products they sell and the communities they serve. The brand wants to expand with people who have the drive to succeed and desire to expand on Southern Steer’s burgeoning name recognition.
Love for Food and People
No surprise here, but the ideal Southern Steer franchise owners love both food – especially meat – and customer service. Serving high-quality meat and other locally sourced products is at the heart of what Southern Steer does. Franchise owners should be excited to talk about the food in their shop and educate customers on those products.
What makes Southern Steer so prosperous is offering meat selections and other dishes that customers can't find anywhere else. It's up to franchise owners to communicate that worth to the customer.
Southern Steer isn't just a run-of-the-mill meat market. It’s a people business as much as it is a food business.
A Desire to Give Back
At Southern Steer, community involvement is a core operating principle of our business. Franchise owners must be community-focused entrepreneurs. Franchisees don’t just sell meat. They teach their customers how to prepare meals and provide a place for small local businesses to sell their products.
One of the best attributes of the traditional butcher shop is the community feel, and that's what is encouraged at Southern Steer. As part of the brand's commitment to supporting their neighbors, they created their non-profit organization, Project 52, to assist those in need with meals.
Every Community Needs a Neighborhood Butcher
Franchise owners can count on a robust training and ongoing support platform on all aspects of running the business, such as marketing, brand recognition, real estate selection and contract negotiation, employee training, managing inventory, building a loyalty program, professional development, and much more.
The goal is to prepare our owners for running a successful business from the day they open.
"We've built a business model that offers tremendous profit potential, great work/life balance, and the ability to offer something every community needs," says Greg Snyder, CEO, and founder of Southern Steer. "We're excited to franchise with people that share our passion for this business. It's exciting, fun and financially rewarding to be part of the Southern Steer brand– and now we want to share that with like-minded business owners."
Ready to step up to business ownership with a recession-resistant proven brand poised for explosive growth? Visit southernsteerfranchise.com today.
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