The First LunchboxWax Salon Opens in San Antonio
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The First LunchboxWax Salon Opens in San Antonio

Grand Opening Event set for Thursday, September 16, 2021

August 23, 2021 // // BOISE, Idaho - The LunchboxWax® brand is making a smooth entrance into San Antonio at the first location which opened Aug. 2, 2021 within the Alon Town Centre. The salon will be hosting a Grand Opening Event Thursday, September 16, 2021 at 5pm.

The Grand Opening cocktail event will include a ribbon cutting ceremony, and various prizes including the chance to win a one-year free membership. The salon will be open all day for guests to tour and register for a chance to win prizes, with the winner(s) to be announced that evening.

To celebrate the salon opening, LunchboxWax San Antonio is offering a BUY ONE GET ONE FREE waxing for first-time guests, as well as a limited Premier Series package - Buy 5 Waxes Get 2 Free available until September 30, 2021.

The owner of the premier full-service speed-waxing salon, Denise Reetz, San Antonio native and graduate in Communications from University of the Incarnate Word (UIW), is a seasoned entrepreneur. With a diverse background as a product manager, real estate and property investment rehabs and management, Reetz will utilize her business and marketing background to seamlessly manage daily operations at the Alon Town Centre salon.

“I always wanted to go into business for myself and once I came across the LunchboxWax concept, I knew it was perfect for me and the San Antonio community. I fell in love with the brand and the idea of empowering women to grow professionally and personally,” said Reetz. “Our waxologists receive extensive training and I’m confident they will provide the excellent, quality services everyone has come to expect from LunchboxWax salons.”

The LunchboxWax brand offers a full range of hair removal services from top to toes, bottoms to brows and cheeks to chest. Using its proprietary three-step speed-waxing process, the brand uses a “soft wax” technique that is more effective and less painful than traditional waxing. As the salon owner, Reetz will be leading waxologist recruitment, prioritizing talented estheticians that are passionate about providing an unparalleled guest experience.

“We are lucky to have someone with a passion for entrepreneurship, like Denise. She is the perfect person to bring the LunchboxWax brand to San Antonio for the first time,” said Debi Lane, Founder of LunchboxWax. “With her diverse professional experience, Denise will be an asset to the brand’s growth. We are excited to see her make her ownership debut within the LunchboxWax franchise system.”

For more information on LunchboxWax services, please visit

About LunchboxWax

The LunchboxWax® brand is a leading waxing salon that brings the speed-waxing experience to every BODY in an inclusive and comfortable environment that features private waxing rooms and refined waxing techniques from professionally trained and licensed waxologists. Founded by Debi Lane in 2010, the LunchboxWax brand empower everyone to #BareYourBeauty. The brand has grown from one location in Boise, Idaho to almost 50 locations nationwide. LunchboxWax salons offer both elevated waxing services and specially formulated products that guests can incorporate into daily self-care regimens at home. For more information, please visit To inquire about franchise opportunities, please visit Each LunchboxWax® salon is independently owned and operated. LunchboxWax® is a registered trademark of LBW Franchise, LLC.

SOURCE LunchboxWax


Media Contact:

Amber Fry
All Points Public Relations
(773) 540-6740

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