Wyndham Expands Manufacturer Direct Program, Helping Owners Save 20 Percent or More on Renovations
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Wyndham Expands Manufacturer Direct Program, Helping Owners Save 20 Percent or More on Renovations

April 13, 2023 // Franchising.com // PARSIPPANY, N.J. - Wyndham Hotels & Resorts today announced the expansion of its Manufacturer Direct program. First launched in 2022 for Days Inn® by Wyndham, the program - now available to Ramada® by Wyndham and Microtel® by Wyndham franchisees - helps hotels undergoing renovations save an average of 20 percent or more in cost versus traditional renovation programs.

Built on the pillars of driving greater transparency, value creation and owner engagement throughout the renovation process, Wyndham’s Manufacturer Direct program enables owners to take a hands-on approach to renovations, giving full line of sight into costs and lead times while unlocking substantial savings.

“We take an owner first approach to franchising, and our Manufacturer Direct program delivers on greater transparency and higher savings in the renovation process, particularly for franchisees who want to be more hands-on and don’t require the support and services of our more traditional offerings,” said David Kellam, vice president Design and Construction, Wyndham Hotels & Resorts. “By enabling hotels to order everything directly and serve as their own project manager, we’re helping them unlock substantial cost-savings all while delivering an updated, high-quality, modern guest experience that aligns with Wyndham brand standards.”

Franchisees opting to take advantage of Wyndham’s Manufacturer Direct program connect with pre-approved vendors so they can manage all aspects of their own renovation. By overseeing the process and fulfilling the role of a more traditional project manager, including placing orders, handling installations and tracking timelines, franchisees remove many of the elements that can drive up costs for renovations.

SOURCE Wyndham Hotels & Resorts

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