Phenix Salon Suites Opens Second Location in Lakewood, CA
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Phenix Salon Suites Opens Second Location in Lakewood, CA

Award-Winning Salon Suite Concept Builds New Location Amid High Demand

August 01, 2023 // // LAKEWOOD, Calif. - Phenix Salon Suites, the nation’s leading salon suite franchise turned international trailblazer, recently announced the opening of a new location featuring 31 individual suites amid high demand. The new location will conveniently be situated within the Lakewood Square shopping area at 3950 Hardwick St. The salon suite officially opened on June 29.

Dr. Milad Demetry is an experienced multi-unit operator with Phenix Salon Suites as he owns another location directly across the street from the newest location. This was a strategic opening for Demetry, as he aims to meet the elevated demand of lifestyle professionals in the Lakewood area. Demetry’s first location opened in April of 2016 and houses 32 salon suites.

“With my first location in Lakewood having been at full occupancy since opening and a lengthy waitlist, I identified that demand and wanted to continue to meet the needs of lifestyle professionals in the community,” said Demetry. “From the start of my ownership journey with Phenix, I’ve always seen the benefit of the salon suite model with the unique opportunity it provides for lifestyle professionals to become entrepreneurs themselves. I’m thrilled that more professionals will be able to use our suites to further their professional careers and better serve the Lakewood community.”

Phenix Salon Suites is pushing forward on a positive growth trajectory, both domestically and abroad. Solidifying its stellar reputation with Entrepreneur magazine’s annual Franchise 500 list, Phenix Salon Suites was named as the #1 salon suite franchise in its category earlier this year.

“The opening of this second location in Lakewood is an incredible indication of the thriving salon suite industry and more specifically, the rising demand for our concept not only in California, but across the world,” said Gina Rivera, Founder of Phenix Salon Suites. “The success of Dr. Demetry’s existing location reflects his work ethic and ability to adapt to various levels of demand. I am confident that his new location will experience the same, if not elevated levels of success.”

Phenix Salon Suites was one of the first salon suite concepts to offer luxurious, spacious suites for independent salon and lifestyle professionals to rent on a month-to-month basis and become their own boss. The suites are equipped with upscale amenities including a styling chair, shampoo chair, two cabinets, a hair dryer and a shampoo bowl that hooks directly onto the sink. The salon essentials are designed to meet each professional’s basic needs while providing them the opportunity to customize their suites, set their own hours, and operate their businesses as sole proprietors.

While no salon experience is necessary, the most successful franchisees have working knowledge of commercial real estate, general business experience, and are well-capitalized with the ability to invest $300,000 or more. Financing is available through our lending partners.

To learn more about Phenix Salon Suites and its franchise opportunities, visit

About Phenix Salon Suites

The California-based salon suite franchise is a salon suite rental concept that offers an opportunity for salon and lifestyle professionals to operate their own business in a private salon suite within a larger, well-located salon. Phenix Salon Suites does not sell haircuts. The brand licenses individualized suites so professionals can service their clients in a safe and secure environment. Founded in 2007 by beauty expert and celebrity hairstylist Gina Rivera, who has family roots in the industry dating back to 1929, the Phenix suites concept has reinvented the salon industry. The company began franchising in 2012 and today has more than 360 salons across 33 states with continued plans to expand internationally. Recognized 10 years in a row on Entrepreneur’s Franchise Top 500 list, Phenix Salon Suites is acknowledged as an industry leader with franchise opportunities available in a number of key markets throughout the United States. For more information on franchising with Phenix Salon Suites please visit

SOURCE Phenix Salon Suites


Media Contact:

Conor Mills
All Points PR
(847) 282-2070

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