Phenix Salon Suites Opens in Moorestown, New Jersey
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Phenix Salon Suites Opens in Moorestown, New Jersey

Seasoned Husband-Wife Operating Duo Grows Ownership Portfolio with Sixth Location Across the East Coast

September 01, 2023 // // MOORESTOWN, N.J. - The world’s leading salon suite franchise continues to grow with multi-unit franchisees like Paul DeFalco and his wife Antonella, who recently opened their sixth and newest location in Moorestown, New Jersey in late June.

Phenix Salon Suites, the nation’s #1 salon suite concept turned international powerhouse, announced the opening of its newest location in South Jersey. Conveniently situated at 1540 Nixon Dr., the facility opened on June 30 and is the seventh Phenix Salon Suites location owned and operated by esteemed entrepreneurs and New Jersey natives, Paul and Antonella DeFalco.

The location in Moorestown houses 42 individual salon suites in a 7,657 square foot facility. The addition of these individual salon suites will provide lifestyle professionals in the Moorestown area with a means to run their operations from a larger, well-located business.

DeFalco, alongside his wife, currently operate Phenix Salon Suites across suburban New Jersey and Philadelphia. Attracted to the flexible business model and the recession resistant concept, DeFalco and his wife sought to meet the elevated levels of demand for lifestyle professionals in the Moorestown community. The brand’s success on the East Coast is not limited to this Moorestown opening, as another facility recently opened in Belleville, New Jersey as well.

“The Phenix model has been perfect for multi-unit operators like myself,” said Paul. “As seen with our other locations, lifestyle professionals have indicated high levels of demand for individualized suite concepts like Phenix Salon Suites. We’ve welcomed in many salon professionals since opening in the Moorestown community and we look forward to continuing to grow alongside the Phenix brand for many years to come.”

Phenix Salon Suites is pushing forward on a positive growth trajectory, both domestically and abroad. Solidifying its stellar reputation with Entrepreneur magazine’s annual Franchise 500 list, Phenix Salon Suites was named as the #1 salon suite franchise in its category earlier this year.

Phenix Salon Suites was one of the first salon suite concepts to offer luxurious, spacious suites for independent salon and lifestyle professionals to rent on a month-to-month basis and become their own boss. The suites are equipped with upscale amenities including a styling chair, shampoo chair, two cabinets, a hair dryer and a shampoo bowl that hooks directly onto the sink. The salon essentials are designed to meet each professional’s basic needs while providing them the opportunity to customize their suites, set their own hours, and operate their businesses as sole proprietors.

While no salon experience is necessary, the most successful franchisees have working knowledge of commercial real estate, general business experience, and are well-capitalized with the ability to invest $300,000 or more. Financing is available through our lending partners.

To learn more about Phenix Salon Suites and its franchise opportunities, visit

About Phenix Salon Suites

The California-based salon suite franchise is a salon suite rental concept that offers an opportunity for salon and lifestyle professionals to operate their own business in a private salon suite within a larger, well-located salon. Phenix Salon Suites does not sell haircuts. The brand licenses individualized suites so professionals can service their clients in a safe and secure environment. Founded in 2007 by beauty expert and celebrity hairstylist Gina Rivera, who has family roots in the industry dating back to 1929, the Phenix suites concept has reinvented the salon industry. The company began franchising in 2012 and today has more than 350 salons across 33 states with continued plans to expand internationally. Recognized 10 years in a row on Entrepreneur’s Franchise Top 500 list, Phenix Salon Suites is acknowledged as an industry leader with franchise opportunities available in a number of key markets throughout the United States. For more information on franchising with Phenix Salon Suites please visit

SOURCE Phenix Salon Suites


Media Contact:

Conor Mills
All Points PR
(847) 282-2070

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