Discover Strength to Extend Presence to Utah
September 14, 2023 // Franchising.com // MINNEAPOLIS - Discover Strength has announced that the brand is preparing for the openings of three locations in the state of Utah. The first of the three new studios is expected to open its doors in December of 2023 with the additional locations opening within ten months of each other. The first studio will be located at 527 E 12300 S, Draper, UT 84020. Bringing the three locations to Salt Lake City is a family consisting of Bill and Lisa Arrigoni and their daughter and son-in-law, Ali and Jeff Wendt.
“Our family’s thrilled to be working with Discover Strength to make a positive impact on the Salt Lake City community,” said Ali and Jeff, who will be running the studios. “Strength training has amazing benefits and our expert trainers are committed to providing supervision and coaching to give our clients a safe and effective training experience. We cannot wait for new clients to try a smarter way to work out.”
Founded in 2006, Discover Strength set out to bridge the gap between what exercise scientific literature says and what the typical consumer practices in the gym. This research found a huge disconnect between science and typical consumer practices. Every step of the Discover Strength experience is backed by a preponderance of research. The brand’s 30-minute strength workouts are programmed twice per week and are supervised by exercise physiologists who have 4-year degrees in exercise science, hold multiple certifications, and read exercise research each week to ensure they are staying up to date with the latest research on exercise.
According to the International Journal of Exercise Science, strength training has been linked to multiple positive health benefits including; an increase in lean body mass, an increase in metabolic rate, an increase in bone density, a decreased risk of injury, and building back lost muscle tissue that commonly occurs with aging.
“Our commitment to delivering exceptional fitness experiences and transforming lives has resonated deeply with our existing communities." said Luke Carlson, CEO of Discover Strength.
SOURCE Discover Strength
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