Wienerschnitzel Opens its Second Arkansas Location in Less Than 90-Days
Record-Breaking Opening Propels Leading Hot Dog Brand to Open in Springdale
September 14, 2023 // Franchising.com // SPRINGDALE, Ark. – Wienerschnitzel, the world’s largest hot dog franchise, announced the opening of its newest Arkansas location on September 16, this time in the Springdale community.
This location officially marks the brand’s second of 20 total restaurants coming to the state over the next several years. Located at 4726 Mercy Lane, the new Wienerschnitzel is conveniently located just off of Elm Springs Road, west of I-49. Tejas Dogs, the operational group based out of Texas, is carrying out the development agenda with several additional sites already approved in Arkansas.
Tejas Dogs is owned by Mike Smith and Alvin Fults, two business partners with other operations throughout the country. Brian Shinall serves as the group’s business manager, and brings over 30 years of real estate development and investment experience to the table. His expertise within the restaurant and retail space, combined with being an Arkansas native, has primed Shinall as the ideal candidate to lead the charge for the high-level development plans.
“Our first opening in Bentonville was bigger and better than any of us could’ve ever imagined,” said Alvin Fults. “We were able to achieve fantastic results, having broken Wienerschnitzel’s opening day sales record across all locations several days in a row. It’s definitely been a journey to get to where we are today, but seeing guests line up for hours just for the chance to try our food made everything worth it. We’ve been able to capture this level of excitement because of the unique model – it’s a virtually untapped segment, with low costs, simple menu items and streamlined operations. It’s exactly what operators need, and I’m eager to see the kind of success we can garner as we head towards 20 locations.”
As the nation’s leading hot dog concept, Wienerschnitzel has forged an impressive path of new growth in recent months. The multi-unit development in Arkansas comes on the heels of the brand launching unique ghost kitchen test locations in California, Texas and Georgia, with an aim to further innovate and better understand key market segments across the country. The successful opening in Arkansas generated impressive sales during its opening week, a testament to the brand’s growing popularity nationwide.
“The community response in Arkansas has been overwhelmingly positive,” said Doug Koegeboehn, Chief Marketing Officer for Galardi Group, the parent company for Wienerschnitzel. “Tejas Dogs has proven to be a stellar operating partner, driving phenomenal sales each week since their initial opening in Bentonville. Given just how successful their first location has been, I have every confidence that they’ll generate the same excitement and buzz in Springdale. I look forward to watching this location become just as successful, and seeing their restaurant count grow over the coming years.”
There are 340 franchised Wienerschnitzel locations in operation throughout 10 states, and more than 32 units in various stages of development across the United States and further expansion plans underway internationally. Wienerschnitzel is looking for experienced multi-unit restaurant operators and successful entrepreneurs to be a part of its franchise family. To learn more about the brand and the benefits of owning a Wienerschnitzel franchise, visit www.wienerschnitzelfranchise.com.
Founded by John Galardi in 1961 with a single hot dog stand in Wilmington, California, Wienerschnitzel is one of the iconic pioneers of the quick-service food industry. The World’s Largest Hot Dog Chain serves more than 120 million hot dogs annually – and is fueled by a mission of “Serving Food to Serve Others,” giving back a percentage of profits to its charitable partners. Based in Irvine, CA, Galardi Group Inc. franchises 340 Wienerschnitzel restaurants in 11 states. The Galardi Group is also the parent company and franchisor of Hamburger Stand and Tastee Freez, LLC. Visit Wienerschnitzel’s Facebook, Twitter, Instagram or YouTube to learn more.
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