Vitality Bowls Celebrates a Dozen Years of Success with a Delightful Promotion for Superfood Concept’s 12-Year Anniversary
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Vitality Bowls Celebrates a Dozen Years of Success with a Delightful Promotion for Superfood Concept’s 12-Year Anniversary

October 16, 2023 // Franchising.com // DANVILLE, Calif. – The nation’s leading superfood franchise and healthy café concept, Vitality Bowls, is celebrating its 12-year anniversary this October.

“As Vitality Bowls celebrates 12 incredible years in business, we are reflecting on the journey we've embarked upon to revolutionize healthy eating in the quick-service space as well as the relationships we’ve made along the way with community members, guests, team members and franchisees,” said Tara Gilad, Co-Founder and President of Vitality Bowls. “We remain dedicated to providing guests with nutritious superfoods and embracing the exciting opportunities that lie ahead as we look toward the future of Vitality Bowls. Thank you to those who have helped us reach this milestone – your support has allowed us to continue in our mission to help provide communities across the country with delicious, healthy and convenient dining options.” 

Vitality Bowls has become a bonafide leader in the health food restaurant industry since its inception in 2011. Originating in Northern California, the café is now featured in 19 states with over 130 cafes open or in development. After an energetic first-half of 2023 with over 1.1 million acai bowls already sold, the brand’s growth continues its positive trajectory with several new franchise agreements and five recent new café openings that grew Vitality Bowls’ presence in new and existing markets like Connecticut and Michigan.

“There’s no better way to celebrate this accomplishment than by rewarding the loyal fans who’ve supported us along the way,” said Roy Gilad, CEO and Co-Founder of the superfood concept. "Thinking back to our first flagship restaurant opening in Northern California in 2011, it’s incredible to see how much growth we’ve achieved over the last 12 years. For us, it still feels like it’s just the beginning—we are more inspired and committed than ever to share Vitality Bowls with community members across the country for many years to come.”  

Since the brand’s inception, Vitality Bowls has offered made-to-order healthy favorites for every meal of the day, featuring the widest variety of unique superfoods. Guests can choose from a range of delectable açaí bowl options, such as the Superfood Bowl (featuring graviola, pitaya, açaí, almond milk, bananas, strawberries and kale) and their signature Vitality Bowl (with organic açaí, bananas, strawberries, organic granola and goji berries).

In addition to açaí bowls and smoothies, the brand boasts a diverse menu that includes warm and savory items including salads, grain bowls, wraps and toasts loaded with nutritional ingredients and a wide range of superfood toppings. Options include the Chimichurri Steak Wrap made with grass-fed sous-vide prepared steak, super greens, grains, roasted tomato, chimichurri, garlic aioli and sunflower seeds wrapped in a tomato basil tortilla.

To learn more about Vitality Bowls, visit http://vitalitybowls.com. For more information about franchise opportunities with Vitality Bowls, visit http://franchise.vitalitybowls.com/.

About Vitality Bowls

Roy and Tara Gilad founded Vitality Bowls in 2011 in San Ramon, California. The duo started the superfood café concept as a result of discovering their daughter’s severe food allergies and wanting to find safe, healthy food alternatives. Since franchising began in 2014, the brand has grown to more than 130 cafés open and in development.

Between 2019 and 2020, Vitality Bowls earned the “Best Franchise to Buy”—New Ethnic Eats Category Zor Award, was named in Entrepreneur’s Top Food Franchise and Top New Franchises list, Franchise Times’s Top 200+ list, Entrepreneur’s Top Growth Franchise list, Inc. 5000 Fastest Growing Private Companies, Restaurant Business’s Future 50 and Fast Casual’s Top 100 Movers and Shakers.

In 2022, Vitality Bowls was named a Top Food Franchise in Entrepreneur Magazine, claiming one of the top five spots in the “Açaí Bowl” category. Additionally, in 2023 Vitality Bowls was named a top emerging brand in Franchise Journal and ranked in the Franchise Times Top 400.

To learn more about Vitality Bowls franchise opportunities, visit http://franchise.vitalitybowls.com/ and for more information about the brand, visit the company website at http://vitalitybowls.com.

SOURCE Vitality Bowls

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