RockBox Fitness Franchise Overview
About RockBox Fitness
Founded in 2017 and franchising since 2018, RockBox Fitness combines boxing, kickboxing, and function weight training to help members get into shape. With strategically designed studios, advanced audio system and psychological mood altering lights RockBox’s workouts are an immersive experience for every member that walks through the door. Every workout from group fitness to personal training are designed to focus on an individual’s improvement and self-esteem while increasing their strength and agility.
RockBox Fitness's story starts with Steve Halloran, an entrepreneur with a passion for boxing and fitness. He opened his first location in 2013 and continually honed the workout, member experience, and studio offerings to become something unique and incredibly special. More than just a boxing gym, but a respite for members to build their mind, body, and confidence.
In 2016, Roger Martin started working out at one of Steve’s locations and was so inspired by the vision and the potential that he left his executive job to join Steve full-time. Between the two of them, they rebranded the studios, the market positioning, and member experience. And with this, RockBox Fitness was born.
In May 2018, RockBox started franchising.
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